by Patrick Baker | Aug 8, 2016 | Content Marketing, Copywriting, Home page slider, Marketing Monday
What is marketing? So-called clever marketing tricks that take constant money and effort? Well, that’s one way to do it. But there’s another way too — a better way that takes less energy and gets better results.
And it starts with a story…
by Patrick Baker | Mar 24, 2016 | Home page slider, Marketing Monday, Online Marketing, SEO Featured
SEO is a sneaky little word. So simple looking, but it actually represents a winding rabbit hole of the internet marketing world. Unfortunately, SEO has become one of those buzzwords that’s completely ubiquitous and yet totally misunderstood.
by Patrick Baker | Mar 21, 2016 | Customer Service, Digital Featured, Home page slider, Marketing Monday, Online Marketing
Isn’t it surprising and interesting that an online store can be more helpful than a real person, and that while consumers don’t hesitate to do research online, retailers don’t seem to empower or encourage their staff to do the same?
by Patrick Baker | Feb 3, 2016 | Blogging, Home page slider, Online Marketing, SEO, Wordpress Wednesday
Google is demanding web pages that load almost instantly, via the AMP Project, which stands for Accelerated Mobile Pages.
Here is how to get your blog ready.
by Patrick Baker | Oct 26, 2015 | Copywriting, Home page slider, Marketing Monday, Online Marketing, SEO, SEO Featured |
If I told you to stop doing SEO, would you call me crazy? Well, stop doing SEO.
Or at least, stop thinking about the ‘search engine’ part of ‘search engine optimisation’.