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5 Simple Steps to Review your Product Marketing Strategy
Your Product Strategy is all about knowing what to sell! The best way to ensure that you have a high-level product marketing strategy in place for development and business growth is to embrace the concept of regularly reviewing your product and service range with...
Marketing Channel – Your Access To Markets
Before we get started talking about marketing channel strategies and how to access your ideal market, let's revise what we have already covered in Baker Marketing's’ “Ultimate Guide to Marketing Strategy.” We have covered a step-by-step approach to planning and...
Brand Positioning: How To Make The Right Impression Immediately!
Brand Positioning – Making The Right Impression Brand Positioning is about creating the perception in the minds of your target customers that your brand/business can satisfy their needs and wants. Immediately after the selection of your Target Markets (see last...
Why Target Marketing Strategies are Critical to Your Business Success
Target Marketing Strategies Defining your primary and secondary target market with target marketing strategies is the most important decision you will make. Which is precisely why we deal with it first! It is this decision that has the potential to make or break...
A Simple Introduction To Marketing Strategy You Can Trust!
Marketing Strategy – Strategy then Strategic Implementation In our last blog, Andrew talked about how simple marketing strategy can be, as he compared planning your marketing strategy to planning your child's birthday party. In today's blog, we are going to take a...
The Amazingly Simple Truth About Marketing Strategy
This may come as a shock to many business owners, but developing marketing strategy is not rocket science. Far from it. In fact, creating a marketing strategy for your business is as simple as planning a kid’s party. The thought process is the same even if the key...
Keeping Your Digital Marketing Strategy Real in a Fake, Fake World!
How do you create an authentic digital marketing strategy in a world shrouded in fakery? We have landed in an era where Donald Trump used social media to help him become the president of America, where your value is measured by how many people ‘like’ and where you can...
Digital Marketing Automation – Is It Worth The Hassle?
How can I describe the future of digital marketing automation ? I’m breaking up with you! It’s not you; it’s me. When I first started working in digital marketing, I naively and mistakenly thought that digital marketing automation was a magical unicorn that would save...
A Beginners Guide to Marketing Automation Strategy
Let’s Talk Marketing Automation Strategy What is a marketing automation strategy? Imagine a marketing world where the mundane aspects of your job are no longer a factor. Let’s pretend that you can be in back to back meetings all day but still have time to send out...
5 Compelling Tips To Improve Your Lead Conversion
Does this sound like a familiar lead conversion business story? After working tirelessly to attract visitors to your site with inbound marketing strategies your lead conversion process is still not making you money. The phone isn’t ringing, people aren’t buying your...
GDPR: What You Need to Know About the European Data Protection Policy
Here is one more thing to add to your ever-growing to do list. Due to a digital landscape that never stands still, there are new changes in global privacy law coming into effect May 25th. This change requires all Australian businesses to review their existing data...
Lead Generation: Inbound Marketing Strategies
Image: Pebble Jar by Antti accessed via Flickr Inbound Strategies That Attract Visitors Implementing inbound marketing strategies in your business will drastically increase your sales conversion! How many times have you heard a promise like this? Promises that...
What Is Inbound Marketing? And Why Is Everyone Talking About It?
What is Inbound Marketing? It's a question that gets asked more often in digital marketing than anything else. Is it the new strategy to start following, or a trend that we will all forget? Trends! I have hated them since I was in High School, more than likely because...
Export Marketing: How Do You Determine The Most Attractive Overseas Market?
Introduction to Export Marketing There are so many factors influencing your ability to conduct export marketing in faraway destinations. Thinking that exporting your products or services overseas, is a quick fix or cure for your domestic sales problems is going to...
SEO Adelaide: Have You Noticed a Drop In Your Google Rank?
SEO Adelaide SEO Adelaide is changing, is your business keeping up? As hard as this is to admit, over the past several month’s Baker Marketing has lost position in Google Rank! This had us concerned for a minute or two! After looking into Google Analytics and...
Workshops
Workshop
Calendar
Baker Marketing offers a wide range of marketing training, seminars and workshops designed specifically for start-ups, micros and small-to-medium businesses. These business education workshops are offered around Adelaide/South Australia and Nationally throughout the year. Some of our workshops are run in conjunction with other host organisations and others are run directly by us at our Hackney Office in Adelaide.
When we have events scheduled, this will be the page where we share links and further information so you can register into specific workshops.
Don’t see the topic you want? Seeking a custom workshop? Our friendly team will be happy to discuss your needs! Please contact us to receive updates via email, request a topic of interest or to engage us to run a workshop for your organisation.