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Market Research

    Market research provides valuable insights into two different levels when it comes to making marketing-related decisions:
  • Strategy development
  • Execution or proposition testing
Using feedback from your marketplace to help make marketing decisions takes some of the subjectivity and emotion out of doing what is actually right for your brand as opposed to what you assume is the right thing to do.

The Features

Market Research Options

Baker Marketing offers several options with respect to market research depending on your need and budget. These options may be summarised as:
  • Survey work (quantitative-primary research information)
  • Focus groups or in-depth interviews (qualitative- primary research information)
  • Desktop research (secondary research information)

The Baker Marketing Process

  STEP 1 – we will have a one-hour meeting, phone call or Skype call with you to go through some simple questions, so we can get to know you, your brand and your research requirements STEP 2 – our in-house Research Director will develop a plan to provide the information you need STEP 3 – once you have accepted our proposal we set to work within the time frames specified STEP 4 – we will then present you with a report summarising the key findings and our recommendations STEP 5 – we can then, if needed assist you in planning and executing the marketing activities that the research was designed to support

Why Wait? Get Started Today!

Click the button below to arrange a complimentary consultation with a member of the Baker Marketing team. We can assess if your business would benefit from Market Research or if there’s a better option for your business success!

Strategic Marketing Inspiration From The Team At Baker Marketing

The Amazingly Simple Truth About Marketing Strategy

This may come as a shock to many business owners, but developing marketing strategy is not rocket science. Far from it. In fact, creating a marketing strategy for your business is as simple as planning a kid’s party.

A Simple Introduction To Marketing Strategy You Can Trust!

Strategy doesn’t come easily to everyone, but it is often much easier to be strategic about a marketing plan if you are able to take an objective look at the whole picture. I want to take the mystery and fear out of marketing strategy.

Brand Positioning: How To Make The Right Impression Immediately!

Brand Positioning is about creating the perception that your business can satisfy the needs and wants of your target audience. It’s a critical part of your marketing strategy, and can also be one of the most difficult concepts to grasp.

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