![Sales Tip: Focus on what you can control]()
by Baker Marketing Editorial Team | Jun 20, 2016 | Customer Service, Marketing Monday, Outbound Featured, Sales |
The sales process can be a complicated and expensive investment for any business. There are many things within this process, and in life, that we can and can’t control. That is why we recommend that you simplify it by focusing your energy on what you can...
by Steve Davis | May 18, 2016 | Blogging, Communication, Content Marketing, Copywriting, Online Marketing, Sales, Wordpress Wednesday |
Do you need help coming up with business blogging ideas? My guess is that after you have awoken to the power and value of blogging as a personal, professional and business discipline, you will then be on the hunt for content ideas. In one of my marketing workshops...
by Baker Marketing Editorial Team | Feb 8, 2016 | Communication, Creative Development Featured, Events, Marketing, Marketing Monday, Online Marketing, Sales |
Happy Chinese New Year – I wish you all the best for the year of the Monkey! The Women’s Australian Open Golf Tournament is upon us (18 – 21 February), so I thought it would be helpful to share some tips about what you can do at your local sporting club to...
by Baker Marketing Editorial Team | Dec 14, 2015 | Customer Service, Marketing, Marketing Monday, Marketing Strategy, Sales |
Are you still questioning whether Customer Service is important within your business..? Or maybe you have just never thought about it? I was again reminded of the importance over the weekend where I had an underwhelming experience. Case Study: Christmas Tree Farm We...
by Steve Davis | Dec 2, 2015 | Blogging, Marketing Strategy, Online Marketing, Sales, Social Media, Wordpress Wednesday |
Last Thursday night, I beamed in via Skype to be one of the speakers at the 2015 Smarter Digital Regional Awards dinner at the Pike River Retreat, organised by Regional Development Australia, Murraylands and Riverland. In her opening address, host Nicolle Jachmann,...
by Patrick Baker | Jul 20, 2015 | Branding, Communication, Events, Marketing, Marketing Monday, Marketing Strategy, Sales |
You would need to be living in the Amazon Rainforest or totally dependent on Fox News to not be aware of the recent decisions in the United States regarding the legalisation of same-sex marriage. The question that I ask is have you considered if same-sex marriage is...
by Steve Davis | Jun 24, 2015 | Communication, Customer Service, Online Marketing, Sales, Wordpress Wednesday |
There must be something in the air at the moment because I’m having a number clients travelling all over the world. But what can they do about their online shops if they don’t plan to be logging in during their travels? One of the simplest solutions is to...
by Steve Davis | Jun 10, 2015 | Blogging, Branding, Communication, Marketing Strategy, Online Marketing, Sales, Wordpress Wednesday |
How are you measuring the value of your blogging? I have witnessed some aha moments recently as the coin dropped for me and some clients about the value of blogging in the marketing mix. And one common thread between the moments is they were all evidence of thinking...
by Baker Marketing Editorial Team | May 25, 2015 | Branding, Communication, Creative Development Featured, Marketing, Marketing Monday, Online Marketing, Promotions Featured, Sales |
With Mother’s Day behind us, it is time to give some thought to what you are going to implement to stay ahead of the pack for Father’s Day 2015 (6th September). Have you ever run a competition or is it time to consider running one? Your database is one of your biggest...
by Patrick Baker | May 18, 2015 | Branding, Communication, Customer Service, Marketing Monday, Marketing Strategy, Sales |
The How Last week we discussed the Who, What, When and the Why. In doing this we looked at the fact that being good at marketing means that you are good at understanding and continually satisfying the most urgent and important needs of your primary customer target...
by Patrick Baker | Apr 12, 2015 | Branding, Export, Marketing Monday, Sales |
The other week I was in a supermarket that shall remain nameless and I noticed a trolley loaded with milk products. The trolley was parked in the aisle that contained children’s nappies and other dry-goods. After being in the store for approximately 30 minutes...
by Patrick Baker | Mar 30, 2015 | Customer Service, Marketing Monday, Sales |
Over the weekend I was out and about doing my bit for the retail industry and sharing my resources with various lucky South Australian retail outlets. I was surprised at how underwhelming some sales people can be. It was a day of extremes with me feeling like a...
