Brand Positioning: How To Make The Right Impression Immediately!

Brand Positioning: How To Make The Right Impression Immediately!

Brand Positioning is about creating the perception in the minds of your target customers that your brand/business can satisfy their needs and wants. Brand Positioning is not only a critical part of your marketing strategy, but it can also sometimes be one of the most difficult and most subjective concepts to grasp.

8 Things That Separate Inbound Marketing Websites And Traditional Websites

8 Things That Separate Inbound Marketing Websites And Traditional Websites

Did you know your traditional website is decaying in Google right under your nose, while sites optimised for inbound marketing are sneaking in front of your customers? It’s precisely the sort of thing that can happen when we are so busy working IN our businesses...