How To Create An Effective Digital Marketing Strategy
When digital marketing works, when it moves, entertains or informs us, and inspires us to take action, it becomes irrelevant how the brand did it because we are wrapped up in the message that is being communicated.
How To Optimise Your Blog Articles To Increase Sales
Want To Increase Sales? Optimise Your Blog! As any marketing company in Adelaide will tell you if you want to increase sales and enhance brand awareness, then you need to increase traffic to your website. But, how do you do it? That’s the tough question....
Marketing Channel – Your Access To Markets
Before we get started talking about marketing channel strategies and how to access your ideal market, let’s revise what we have already covered in Baker Marketing’s’ “Ultimate Guide to Marketing Strategy.” We have covered a step-by-step approach to...
A Simple Introduction To Marketing Strategy You Can Trust!
Marketing Strategy – Strategy then Strategic Implementation In our last blog, Andrew talked about how simple marketing strategy can be, as he compared planning your marketing strategy to planning your child’s birthday party. In today’s blog, we are...
The Amazingly Simple Truth About Marketing Strategy
This may come as a shock to many business owners, but developing marketing strategy is not rocket science. Far from it. In fact, creating a marketing strategy for your business is as simple as planning a kid’s party. The thought process is the same even if the key...
What is Omnichannel Marketing And Why You Should Take Notice?
For a business to survive in 2021, on onwards, it is essential to move and grow with time. Giants like Amazon, who rule the online retail landscape, will quickly and efficiently take over smaller retailer providers if they don’t gain a stronghold in the digital world. The omnichannel marketing approach uses the marketing channels identified by your business as the most relevant to your target audience, both digital and offline, and connects them through an integrated and holistic approach to marketing that allows your brand to nurture your customers and potential customers through their journey towards increased profits and sales for your business.
Keeping Your Digital Marketing Strategy Real in a Fake, Fake World!
How do you create an authentic digital marketing strategy in a world shrouded in fakery? We have landed in an era where Donald Trump used social media to help him become the president of America, where your value is measured by how many people ‘like’ and where you can...
Digital Marketing Automation – Is It Worth The Hassle?
How can I describe the future of digital marketing automation ? I’m breaking up with you! It’s not you; it’s me. When I first started working in digital marketing, I naively and mistakenly thought that digital marketing automation was a magical unicorn that would save...
A Beginners Guide to Marketing Automation Strategy
Let’s Talk Marketing Automation Strategy What is a marketing automation strategy? Imagine a marketing world where the mundane aspects of your job are no longer a factor. Let’s pretend that you can be in back to back meetings all day but still have time to send...
5 Compelling Tips To Improve Your Lead Conversion
Does this sound like a familiar lead conversion business story? After working tirelessly to attract visitors to your site with inbound marketing strategies your lead conversion process is still not making you money. The phone isn’t ringing, people aren’t buying your...