by Patrick Baker | May 17, 2018 | Baker Marketing News, Marketing Monday, Marketing Strategy, Online Marketing |
Let’s Talk Marketing Automation Strategy What is a marketing automation strategy? Imagine a marketing world where the mundane aspects of your job are no longer a factor. Let’s pretend that you can be in back to back meetings all day but still have time to send... 
by Patrick Baker | May 9, 2018 | Baker Marketing News, Marketing Monday, Marketing Strategy, Online Marketing |
Does this sound like a familiar lead conversion business story? After working tirelessly to attract visitors to your site with inbound marketing strategies your lead conversion process is still not making you money. The phone isn’t ringing, people aren’t buying your... 
by Patrick Baker | Apr 30, 2018 | Baker Marketing News, Marketing Monday, Online Marketing |
Here is one more thing to add to your ever-growing to do list. Due to a digital landscape that never stands still, there are new changes in global privacy law coming into effect May 25th. This change requires all Australian businesses to review their existing... 
by Patrick Baker | Apr 12, 2018 | Baker Marketing News, Blogging, Marketing, Marketing Monday, Marketing Strategy, Online Marketing |
Image: Pebble Jar by Antti accessed via Flickr Inbound Strategies That Attract Visitors Implementing inbound marketing strategies in your business will drastically increase your sales conversion! How many times have you heard a promise like this?... 
by Patrick Baker | Apr 6, 2018 | Baker Marketing News, Blogging, Marketing Monday, Marketing Strategy
What is Inbound Marketing? It’s a question that gets asked more often in digital marketing than anything else. Is it the new strategy to start following, or a trend that we will all forget? Trends! I have hated them since I was in High School, more than likely... 
by Patrick Baker | Mar 29, 2018 | Baker Marketing News, Export, Export Featured, Marketing, Marketing Monday, Marketing Strategy
Introduction to Export Marketing There are so many factors influencing your ability to conduct export marketing in faraway destinations. Thinking that exporting your products or services overseas, is a quick fix or cure for your domestic sales problems is going... 
by Patrick Baker | Mar 27, 2018 | Baker Marketing News, Blogging, Marketing Monday, Online Marketing
SEO Adelaide SEO Adelaide is changing, is your business keeping up? As hard as this is to admit, over the past several month’s Baker Marketing has lost position in Google Rank! This had us concerned for a minute or two! After looking into Google... 
by Patrick Baker | Mar 21, 2018 | Baker Marketing News, Marketing, Marketing Monday, Marketing Strategy, Online Marketing
Buyer Personas When it comes to creating Buyer Personas, the first thing you have to ask yourself is “How well do you really know your target audience?” A buyer persona is a semi-fictional representation of the people you are trying to sell your products... 
by Patrick Baker | Feb 27, 2018 | Baker Marketing News, Marketing Monday, Marketing Strategy, Online Marketing, Sales
Can you answer this question confidently? Why does my business need Google AdWords? Have you ever been stood in front of a group of people, your child, or your boss, only to have them ask you a question that you have no idea how to answer? Solution: My... 
by Patrick Baker | Feb 1, 2018 | Baker Marketing News, Content Marketing, Inbound Marketing, Marketing, Marketing Monday, Marketing Strategy, Online Marketing
Did you know your traditional website is decaying in Google right under your nose, while sites optimised for inbound marketing are sneaking in front of your customers? It’s precisely the sort of thing that can happen when we are so busy working IN our businesses... 
by Patrick Baker | Jan 25, 2018 | Baker Marketing News, Marketing, Marketing Monday, Marketing Strategy, Online Marketing, Social Media
The question to end all questions has arrived. When it comes to Social Media Marketing platforms, how many should I use, and how many can I handle? There is no harm in juggling a few prospects. In fact, it can help you refine your list of objectives and needs from a... 
by Patrick Baker | Jan 18, 2018 | Baker Marketing News, Marketing Monday, Marketing Strategy, Online Marketing, Social Media
The type of content you should create depends on the platform you are using, the customers you are targeting and your social media marketing strategy. In our last blog, we talked about how to “flirt” with a social media marketing platform to choose the... 