Athletes vs Marketers – the importance of goal setting
Athletes know that you are more likely to achieve your goals and aspirations if you write them down and set some timelines for achievement. Does this same technique work for marketing?
The simple answer is yes, but setting your goal’s only the beginning. Here’s how to use goal setting to make your marketing better.
Make this your 2016 marketing resolution: Don’t get lost
No matter what’s on your list of marketing goals for 2016, there’s one thing you must NOT do:
Don’t let your marketing get lost.
Here’s the 2-part, 3-step trick to keep it from happening.
Your dentist is really good at this marketing strategy. Are you?
If you are like me, you can always count on your dentist to tell you two things at the end of every visit. First, you should be flossing more. Second, you should go see the team at the desk to set your next appointment. Why does your dentist always ask you to predict what your calendar will look like 6 months in the future? Because he knows a secret…