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Export Marketing: How Do You Determine The Most Attractive Overseas Market?

Export Marketing: How Do You Determine The Most Attractive Overseas Market?

by Patrick Baker | Mar 29, 2018 | Baker Marketing News, Export, Export Featured, Marketing, Marketing Monday, Marketing Strategy

Introduction to Export Marketing   There are so many factors influencing your ability to conduct export marketing in faraway destinations. Thinking that exporting your products or services overseas, is a quick fix or cure for your domestic sales problems is going...
Are You Export Marketing To Your Most Attractive Overseas Markets?

Are You Export Marketing To Your Most Attractive Overseas Markets?

by Patrick Baker | Feb 27, 2017 | Export, Export Featured, Marketing to China

Export marketing to far away destinations is not an easy or guaranteed panacea for a lack domestic sales growth. Export marketing can be a very expensive process in terms of resource allocation so how do you know that you are exporting to the most attractive...
China Digital Strategy: Five Things You Need To Know

China Digital Strategy: Five Things You Need To Know

by Patrick Baker | Oct 19, 2015 | China Featured, Communication, Export, Export Featured, Marketing, Marketing Monday, Marketing Strategy, Online Marketing, Social Media

With the Australia-China Free Trade Agreement expected to take effect soon, the China market has never been more accessible to Australian companies. Boundless opportunity. Lots to get excited about. But also riddled with complexity and confusion. In this post, we give...
Export Marketing 101 – Your 30 Second Sales Spiel

Export Marketing 101 – Your 30 Second Sales Spiel

by Patrick Baker | Nov 17, 2014 | Export, Export Featured, Marketing, Marketing Monday, Marketing Strategy, Sales | 1 comment

Export Marketing often involves taking advantage of situations where you need to get across who you are, what you do and what’s special about you very quickly. Trade Shows, Buyer match-making sessions, Conferences and Airport lounges are just a few examples where the...
5 Keys to your Export Marketing Success

5 Keys to your Export Marketing Success

by Patrick Baker | Nov 3, 2014 | Export, Export Featured, Marketing, Marketing Monday, Marketing Strategy

In recent weeks there has been an increased focus on export opportunities for South Australian business operators.  This is exciting as exports certainly present significant opportunities for many of our clients to grow their sales and profits. Before you jump on the...

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