5 Digital Marketing Quick Wins – and why you should delete your Facebook account

5 Digital Marketing Quick Wins – and why you should delete your Facebook account

There is no doubt that it would require a near spiritual experience for many marketers to even consider the concept of deleting their Facebook account. However, I am confident that many business and brand owners are wasting their time (one of their most scarce...
Looked for a holiday, left with a story: How to make a tourism website more effective

Looked for a holiday, left with a story: How to make a tourism website more effective

These tips on How to make a tourism website more effective have been drawn from my presentation to tourist operators at the South Australian Tourism Industry Council (SATIC) conference today, which also spawned last week’s article, Looked for a holiday, left...
The Instagram algorithm and the little red dot that’s about to drive the pale blue dot crazy

The Instagram algorithm and the little red dot that’s about to drive the pale blue dot crazy

The gloriously frenetic, messy, hashtag-polluted world of Instagram is about to become noiser or more peaceful, depending on what decisions you make now that Facebook has started playing with the photo app’s algorithms. If you use Instagram, you would have...

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