The Marketing Minds Blog

Read the latest articles from our team to help you stay up-to-date with the latest trends and changes in the marketing world and learn tips and tricks to apply to your own marketing.

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Lead Generation: Inbound Marketing Strategies

Image: Pebble Jar by Antti accessed via Flickr   Inbound Strategies That Attract Visitors   Implementing inbound marketing strategies in your business will drastically increase your sales conversion!   How many times have you heard a promise like this? Promises that...

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How to Construct Buyer Personas

Buyer Personas When it comes to creating Buyer Personas, the first thing you have to ask yourself is "How well do you really know your target audience?" A buyer persona is a semi-fictional representation of the people you are trying to sell your products or services...

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Social Media Marketing Strategy

The type of content you should create depends on the platform you are using, the customers you are targeting and your social media marketing strategy. In our last blog, we talked about how to "flirt" with a social media marketing platform to choose the right one for...

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