The Marketing Minds Blog
Read the latest articles from our team to help you stay up-to-date with the latest trends and changes in the marketing world and learn tips and tricks to apply to your own marketing.
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Did you know your traditional website is decaying in Google right under your nose, while sites optimised for inbound marketing are sneaking in front of your customers? It's precisely the sort of thing that can happen when we are so busy working IN our businesses that...read more
The question to end all questions has arrived. When it comes to Social Media Marketing platforms, how many should I use, and how many can I handle? There is no harm in juggling a few prospects. In fact, it can help you refine your list of objectives and needs from a...read more
The type of content you should create depends on the platform you are using, the customers you are targeting and your social media marketing strategy. In our last blog, we talked about how to "flirt" with a social media marketing platform to choose the right one for...read more
Finding the right social media marketing platforms to use can be as confusing as dating. Simplify your life with our easy guide to social media flirtations.read more
The making and breaking of customer loyalty should be one of the dominant considerations for all business owners. When we set out a deliberate plan to build loyalty through some sort of program, we need to think through the costs of closing or winding down such...read more
If you've been diligent with your website maintenance, you will have noticed that WordPress 4.9 is here. If you check for updates weekly, or have our WordPress Maintenance Package active, your website will already be sporting the latest version of WordPress. If not,...read more
Two inspirational reminders from Adelaide entrepreneur Shane Yeend for business owners feeling stuck
In a recent episode of my podcast, The Adelaide Show, our interview with Adelaide entrepreneur Shane Yeend, gleaned two "inspirational" notes that we all need reminding of from time to time. The first relates to setting goals and the second relates to dealing with...read more
By now, most businesses with a website understand that they need a social media marketing plan requiring a high-quality content strategy to support it. The problem is that creating and publishing high-quality content can be overwhelming and can consume too much...read more
In recent months, there have been at least two helpful WordPress updates you might have missed in the busyness of running a business. The first involves extra security when logging in. The second involves an easier way of adding images to the sidebar area of the...read more
Digital Marketing - 7 Quick Wins for fast results! If you had just a few hours to review the marketing effectiveness of your website . . . where would you start?? Digital Marketing - 7 Quick Wins for fast results refers to inbound marketing to boost leads, visits,...read more
There is no doubt that it would require a near spiritual experience for many marketers to even consider the concept of deleting their Facebook account. However, I am confident that many business and brand owners are wasting their time (one of their most scarce...read more
We know you're busy and we know you're trying to get around to improving your website and social media activity, so we've put together some digital marketing quick wins to at least help you have some small steps you can fit in among your busyness. Congratulations to...read more